Today’s “Social Media Win of the Day” comes from Online Video Service, Hulu. The following is something that took place recently on Facebook and I was fortunate enough to witness it happen. Here is the post that started it all:
First off, I love this post! It’s edgy, directs people to their website and capitalizes off the popularity of The Ellen Show.
Hulu could have easily ruined the joke by turning into “PR Defense Mode” and explaining the “typo,” but instead they stood strong behind their post with a follow-up joke. In the end, Hulu’s smart fans come to the rescue. Hopefully teaching future commenters to actually READ the whole post before weighing in. What am I saying? We live in a world of SO MUCH INFORMATION that all people have time to do is skim… no one reads anything completely anymore, do they?
In closing… Good job, Hulu! Thank you for standing strong to your brand and defending a solid post with even more humor!
You’ve read this far? Congratulations! Leave me a comment so I know to thank you for taking the time out of your day to induldge in my random social media thought.